As the Social Media Manager for UF Health, I lead the strategic development and execution of our social media presence across multiple platforms. My role involves crafting and curating engaging content that highlights our health care services, research breakthroughs, and community initiatives. We regularly post a variety of content, including articles, stories, health tips, news updates, and spotlights on our dedicated staff and talented students. By leveraging data analytics and staying current with digital trends, I ensure our messaging resonates with diverse audiences, from patients and health care professionals to the broader public. I also manage a dynamic team, including part-time employees, fostering a collaborative environment where creativity thrives. Together, we create compelling campaigns that drive engagement, expand our reach, and reinforce UF Health's reputation as a leader in healthcare innovation.
UF Health Accounts
Below are examples of content I have created.